You operate in a highly topical industry at the moment, how has the last six months affected your organization and your customers?
It has been a very challenging period. Customers have seen sharply rising electricity prices and a great deal of concern about where prices will go this winter. Demand for products and services such as solar panels, hourly rates and an app that illustrates consumption patterns etc. has increased sharply. The organization has struggled hard to meet all customer questions (which have increased dramatically this autumn) and at the same time develop relevant services and products. Fortunately, we will soon have our app in place, and hourly rates and a strong offer for solar cells have been available since the spring!

How has it affected you in your leadership, what challenges have you faced?
I have been able to work very closely with the business and have sat at our Customer Center on several occasions during the autumn. Answering customer questions myself has contributed greatly to my understanding of how customers experience the situation, and what customer needs we need to prioritize. Many employees have also worked a lot of overtime, both in the evenings and at weekends, and we have put a lot of effort into keeping up the energy and job satisfaction despite challenging times. I have also had to work a lot with media and also new ways of meeting customers, for example through Bixia's live broadcasts on Facebook. Fun and challenging!

What advice would you give a corporate customer in a medium-sized manufacturing industry? How can they act strategically regarding their energy supply?
I would recommend that business customers read up and try to understand their energy situation. Of course, you are welcome to contact Bixia's skilled business advisors if you want to brainstorm and discuss opportunities. This could involve becoming an electricity producer yourself, moving production to cheaper hours, using your flexibility and, of course, reviewing your electricity contract.

What advice would you like to give private individuals, what should they think about? How do you get a grip on your energy consumption? What are the smartest measures?
Firstly, you should save on electricity as much as possible. For example, can you lower the temperature at home by a few degrees, insulate the house better or check that radiators and thermostats are working properly so that they do not run at high pressure unnecessarily? There is often money to be saved. Then I think you should think about which electricity contract is best suited. If you want to be active and control when you use electricity, an hourly rate may be the right product. If you want a more stable electricity price over time, there are other products that are more suitable. If you live in a house, there are also opportunities to invest in solar panels so you become your own electricity producer, and review your heating. If you have direct-acting electricity, it will probably be very expensive over the winter.